The Messi Myth: How Social Media Fueled FIFA Favoritism Accusations The FIFA World Cup has become a spectacle like no other, thanks in large part to social media.
At its center is Lionel Messi, one of soccer's greatest players, who has unwittingly become the face of conspiracy theories accusing FIFA of favoring Argentina in the final match against Spain.
Accusations began circulating after Argentina's stunning comeback win over Egypt, which some saw as suspiciously easy.